"The aim of Alternative Media Advocacy
(AMA) is to raise awareness for Alternative and Citizen Journalism, so that the
public are informed that the mainstream media such as BBC News, Sky News, and The
Times are not the only sources of information and that there information may be
biased or portrayed with a certain objective. The aim of Alternative Media
Advocacy (AMA) is to bring awareness to Alternative Journalism like,
WeAreChange, Truthout, Demotix so that the public can understand all aspects of
a story, with first hand sources and less bias. Alternative Media Advocacy
(AMA) sees this as an important cause, especially in this day and age where
everything relies on reliable information, because getting the right
information is crucial in forming an opinion and creating an effective
solution."
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